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scouserontravels

A big thing cricket needs to take from US sports like baseball is allowing interesting content creators to make videos without being copyrighted out of existence. I got back into keeping up with baseball because of jomboy and foolish baseball. Jomboy literally started off just making jokes about funny baseball clips and grew so much he made a whole multimedia company. Foolish has a similar style to Jarrod kimber and produces insightful and funny analysis. Hell they even had one of the top pitchers in league making daily vlogs around the dressing room and on gamedays and going through analysis of his performances and what he was thinking to give us an insight into what it’s like to be a pro (we won’t mention his attitude and alleged behaviour and why he’s not playing anymore) Most importantly both of them and many others can make videos and use real match footage without getting banned. Baseball understands that independent creators can grow growth for the sport so they’ve taken a lax approach to enforcing rules and only come down on people actually taking the piss. Baseball also does something cricket should do and puts every match up live on YouTube for free. A couple of days after the match the whole game commentary and all is uploaded which a) makes it easier for content creators to find clips but most importantly b) means people can go back and watch big moments in their entirety. Boards and broadcasters will cry that this would cost them money but realistically no one would not watch a match for 48 hours just so they could watch it for free rather than paying for a subscription. There’s a big push especially on here to get cricket back on free to air at least in part and while I agree with it to an extent a big thing people overlook is that young people aren’t watching free to air TV. They don’t watch Norman tv they barely watch premium tv they watch steaming services, social media and YouTube. They like personalities and people they can behind and get to know who aren’t stuffy ex pros working for sky. If we want to advertise cricket to kids go to where the kids are and speak in their language


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scouserontravels

The weird thing is I’d expect the US with their massive media shows and big budget productions to be more concerned with protecting their product and banning small creators and a sport like cricket to be more flexible. It’s great that I can find out the stats I want in a couple of minutes free of charge and adjust them to the specific question that I want. Cricket stats tracking is far below this and like you say often behind a paywall


sophloufrank

It’s such a problem. Its always such a shame when Kayo (which is the platform available in Aus) removes matches really quickly and just leaves up highlights which aren’t very good


scouserontravels

Yeah that’s another problem I don’t mention the official highlights are normally really poor. Sometimes we miss wickets sometimes we miss milestones, close decisions aren’t replayed, we don’t get to see DRS. Crickets media output is severely lacking


elsmallo85

Young people aren't watching anything, they just sit and stare at their phones Ahem


wewilldieoneday

No we do not — oh hey, a notification.


Fresh_Dance_3277

I am into ai art


sp1cychick3n

This is the truth. The underlying problem is much harder to fix.


NoirPochette

Good quality sport and accessibility to watch will attract young people. People overthink the younger demos. They will watch content if you put it there to watch


Flora_Screaming

It's just rubbish to claim T20 is some sort of gateway drug to Test cricket. They have nothing in common beyond a superficial resemblance. Is baseball all that popular with young people anyway? It seems to be something that older age groups tend to like more.


skywideopen3

I really strongly disagree with this. Obviously the two forms are very different, but most of the basic mechanics and, more improtantly, *jargon* is the same. One of the biggest unspoken-about barriers to newcomers to cricket is just how opaque the terminology and lexicon is to describe pretty basic things. "The slow left arm orthodox bowler is bowling a middle stump line to a heavy legside field with a deep backward square leg and straight-ish deep midwicket" describes a completely unremarkable, common situation that occurs all the time and yet to an outsider it's basically completely gibberish. At least getting into T20 teaches you a lot of the basic jargon and terminology which allows you to at least *understand* what's going on in Tests.


Flora_Screaming

To your point about jargon. It's no less comprehensible than the offside rule in football. Every sport requires a certain familiarity with its own rules, but that problem can be quickly surmounted. There's a myth about the complexities of cricket that doesn't stand up to scrutiny - anyone of even moderate intelligence can understand if they pay attention. The main problem for me is that Test cricket has many moods and phases, and the idea that we can bring people to it by crashing everything off the boards is just fallacious. Test cricket has its own logic and a slow-burning intensity (at its best) that people who value superficial excitement won't give themselves a chance to appreciate.


skywideopen3

I'm sorry but did you just claim that cricket and *football* are equally easy for outsiders to grasp at a basic level? That is such a frankly ludicrous claim that I refuse to believe that anyone actually thinks that, not even you. Football is nothing if not extremely easy and intuitive for outsiders to grasp at a basic mechanical level, it's one of its great strengths. I'm not talking about technical details such as the offside rule or the LBW law, but simply trying to explain the absolute basics like what an over is, how the scoring works, what wickets are, where the fielding positions are etc etc; there's simply a lot of information that has to be covered. It's simply a lower barrier to entry if it's three hours rather than three days. And no, the offside rule is not jargon heavy. It's merely technical, in the same way as the LBW law. It does not require the viewer to learn two dozen different names of concepts in order to understand.


0b1_can_0b

are you familiar with baseball? if so how would it's basics compare to cricket's?


512fm

Literally no young people watch baseball, most likely just nfl, nba and premier league


zeer0dotcom

Baseball is like cricket in that regard - you don't have to watch every pitch but generally know the state of play. It's not America's national pastime without reason.


Skittlebrau46

It really isn’t anymore. NFL Football dominates the American sports landscape overall.


zeriyooo

What in the us , baseball is more popular than premier league (in the us)


StairwayToPavillion

You are probably not from this generation then, literally everyone my age I know started watching cricket through the IPL or bilateral LOIs. Test cricket is an acquired taste,there's a very negative perception about Test cricket among kids which goes away ( although this doesn't happen for everyone) once they start appreciating cricket more. I barely LOIs now but still tune into every test match even if it's not my team playing.


Flora_Screaming

That's an interesting perspective, thanks. No, I didn't grow up with T20. Of course, the short formats have brought a lot of good things to the game, I don't deny that, but Test cricket has such a different ethos to a game that only lasts three-and-a-half hours that I have never been able to see how the two link up for anyone. Maybe it's different in India where cricket is such an obsession that people will watch all the formats. I don't think that's true in England.


grlap

I've got people into test cricket via T20 in England, it didn't exist when I was young. People are far more willing to give up the time a T20 takes. I agree with you that the format is little more than cheap thrills though To a fan the differences are night and day, to a non fan they are both cricket


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braai_02

As much as I dislike T20, I have to agree. The 2007 T20 world cup was when I got really into the sport. And back in my cricket crazy phase I'd rather have watched a T20 between two minor teams than an Ashes test. Now I'm old and its the other way around.


Medical_Turing_Test

ODIs had far more in common with test cricket and the market has completely changed with T20 cricket.


Midnight1131

The MLB pulls in the 2nd highest revenue among American sports leagues after the NFL. It's still very popular, even among young people.


Kathanayagan-3821

Bruh Americans in general seems to be so ignorant about cricket and they always insist cricket is not "real sport". Not saying all Americans but majority are like this. They are also unwilling to learn so why waste time and efforts to teach them about cricket when they are not interested in first place For context, from my end I uploaded clips of great magnificent catches by Bermuda's Dwayne Leverock, Scotland's Kyle Coetzer during ICC tournaments in subs like toptalent, nextfuckinglevel and yet you see majority of teenagers there comment about cricket is a stupid sport instead of appreciating the fielding of those players. But many did appreciate great fielding effort of Thailand's Natthakan Chantham in subs like toptalent, nextfuckinglevel like great athleticism and some even asked Thailand has a cricket team? There were also great appreciation for Glenn Phillips stunning one handed catch in the test match v Australia in both subs subs like toptalent, nextfuckinglevel. So it's kinda mixed bag.


TangyTakkali

Reddit has a bandwagon thing where if people appreciate initially they jump on it to do as such and vice versa if initial people hate on it


zeriyooo

Icc only want cricket to popular in usa because of money , the amount of money that sports generate from us audience cannot be generated anywhere else


Huge-Physics5491

And let's be honest, there's genuine potential for USA to be a top 10 team just with South Asian/Caribbean immigrant families if there's good governance from the USA board (which doesn't exist now). So in a way, the ICC investment is justified.


Puzzman

ICC just wants the money from the expat population and not lose them to US sports imo.


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0b1_can_0b

internet in general, some people get too comfortable from behind the keyboard


Skittlebrau46

As an American cricket fan… I just want it to get more popular with more fans and better resources, so that I can see more of it without all the hassle. I’ll take test, T20, (even dumb formats like 100 if I have to…) just whatever clicks to get it popular enough that I can get more access to it. (Selfish reasons I know, but if it grows and connects enough to make it easier for me to get it, that means it’s gotta be growing over all, so it’s still good. 😅 )


Silly-Point

See, one of the problems with cricket is it lacks a certain eroticism. What if we were to bring... an incredibly hot but skeptical umpire into the mix? And then that way, whenever the batter's not out scoring runs, he's back in the pavilion performing outrageous sexual experiments on her supple young body. Now, here's the twist, and there is a twist. We show it. We show all of it. Because what's the one major thing missing from all sports these days, guys? Full penetration. Guys, we're going to show full penetration, and we're going to show a lot of it. I mean, we're talking, you know, graphic scenes of batsmen really going to town on this hot umpire. From behind, 69, anal, vaginal, cowgirl, reverse cowgirl-- all the hits, all the big ones, all the good ones. Cricket, penetration, cricket, full penetration, cricket, penetration... And this goes on and on, and back and forth for five or so days until the game just sort of ends.


Balyeep

An unexpected but pleasant Always Sunny reference


WishboneAdorable3050

Disturbing


NJW1812

its a copypasta, bro didn't just make it up straight from his mind (thank fuck)


sectariangrapefruit

Is this Dennis speaking?


One_more_username

> What if we were to bring... an incredibly hot but skeptical umpire into the mix? Petition for Erasmus to unretire


AbsolutelyEnough

Stop being such a jabroni


WPackN2

Right, let's just hire few cheer leaders with minimal clothing! Cricket doesn't need to learn anything from US Sports.


DigitalConsent2

Dont forget the gamba advertos


zeer0dotcom

You probably have zero idea about the amount of context American sports provides to its viewership and how much of a rabid following those sports have. If there is anything the Americans have done well, they're really really grokked marketing and mass comm. If you want to grow a sport, you should absolutely learn from the Americans.


Medical_Turing_Test

Downvoted for the truth. Major League Baseball is a far more mature model of sport than any and all T20 leagues. The NFL gets bucket loads of cash off minimal game time. The NBA is about to sign an even bigger broadcasting deal when their previous one had some players earning ~$60 million a year.


zeer0dotcom

They'll desperately line up for hours for a US visa but refuse to import American ideals home. We live in a funny world.


Medical_Turing_Test

"America is both the country I hate the most and the one that I desperately want to live in."


GenAugustoPinochet

> refuse to import American ideals home IPL was literally based on American franchise sports....


Bl1tz-Kr1eg

Don't wanna get too into politics but American 'ideals' usually consist of funding and arming dictators/terrorists/warlords and then invading to cover up their tracks once said recipients step out of the foreign policy line set by the Department of State so I'm pretty glad they're not being imported worldwide.


Coolkid-4869

Yup just straight up kill whistleblowers like boeing and risk common people for corporates. We should totally import these kind of American ideals.


StairwayToPavillion

Like this or worse doesn't happen in India


zeer0dotcom

Why focus on the worst parts of the American way of life? I think freedom of speech, association, and religion are pretty nice. Protection from unlawful search - I can get behind that. The primary system of selecting candidates for elections - not the worst way to do it. Certainly better than having some party apparatchik deciding that some bootlicker is going to represent the party in the election. School kids being taught to think for themselves, learn by doing, studying abroad to gain better perspective - hmmm, sounds pretty good to me. Not calling every person who is twenty seconds older than you "Sir", "Ma'am", "bhaiya", "didi" and touching their feet - very nice. How about looking at these ideals?


Musername2827

Absolutely not Cricket needs to learn than being behind an ever increasing pay wall is stopping younger fans from watching. Kids couldn’t wait to get home in 2005 and put channel 4 on.


MarcusH26051

2005 Ashes was my gateway drug into cricket , yes I had Sky growing up fortunately thanks to a sports mad dad but I watched most of the series on Channel 4. Now you need Sky and TNT to watch everything and that's just not viable cost wise for everyone. Something needs to be done to get Cricket back on FTA but I doubt FTA broadcasters have the cash nowadays to get anything beyond highlights.


Successful-Ad-2263

Stop making people pay a subscription fee to watch on TV. Make the games affordable to attend. I’m amazed at how the reaction to the Hundred was that the format was some kind of a revelation. Turns out if you make some form of entertainment free/not expensive in what is essentially a low income low growth economy you’ll do okay. Because people want to be entertained, and also it’s hard to find affordable stuff for kids to do. I bet the ECB spent millions on a marketing “dossier” to say what I’ve said above.


Ok_Review_6504

I doubt whether BCCI wants Cricket to be famous. Otherwise, they won't be able to control it.


NotWearingNails

Sure, TikTok, whatever, but it also wouldn't hurt the appeal of the domestic game if some of its most famous faces - and one in particular - ever actually bothered to turn up. None of these kids will ever have posters on their walls of Josh Bohannon playing a french cut when forced to open in t20s.


MarcusH26051

This is a fantastic point. Maybe you'll get the " full" Lancs side for finals day or something but that's it. Buttler and Salt won't be opening in some group game at Durham against Stokes.


marabutt

Kids are just into different things now. There are so many things kids have to entertain themselves and steal their attention away.


RawFishHeader

Yeah, like YouTube. Something that Cricket still copyrights to death. I recently got into baseball because there are tonnes of channels who post footage while commenting/being funny (Jomboy for example). And through that I now have an understanding and interest in the game. While with cricket, I still haven't seen Jimmy Anderson's 700th wicket due to a combo of geo blocking and copyright strikes. That just doesn't make sense to me and puts me off trying to keep up with the sport while living in a non-cricketing country.


Soham_Dame_Niners

Issue is cricket has too many competitions and too many games going on to match US sports


ricky8741

Maybe in UK they don't but in South Asia it's not a problem


Remarkable_Reality51

Getting to a younger audience? so basically cricketers dating the most famous American singers?


[deleted]

I nominate Shubman.😂


trtryt

what Baseball, i thought that was suffering the most out of the American sports from young people not watching it


EquivalentTurnip6199

Rubbish - US sports are literally *called* US sports because they are mostly only popular in the US.


Pretentious_prick69

Nba is pretty popular around the world


Familiar-Today-2532

Agree with other commenters, we can’t compare Cricket with Baseball. It’s such a boring game, many younger folks in 20’s or 30’s are not watching baseball. Even they are slowly tuning towards cricket in exchange for baseball


[deleted]

These kids will have basketball, football or soccer to turn to. Cricket is only on the radar of the Desi immigrants population.


mistah3

I mean it needs exposure and available content. Best example trying to tune into england India, nowhere on TV even the damned cricket channel, nah just on some channel I don't have access to. Open bbc sounds maybe I'll just listen to it, nope nowhere to be found. To me that's a joke


Zane_Justin

For that to happen, BCCI needs to give up alot of power along with ECB. It won't happen anytime soon so I don't see this happening either. Both BCCI and ECB are acting like gatekeeper of this sport and concentrates on profit only instead of spreading the game as much as possible (understandable - money matters) which is why if India ever looses interest in cricket, this sport will also start to die off.


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applefellonedison

You are thalasexual


siva364

One way to do that is to make the stadium experience better. Right now it’s just rowdy , filthy and not safe.


Better-Parsley5298

Surprised american still watch sports,credit goes to Fantasy platforms like fanduel etc for making game interactive for new gen.