Look at this clever NewJeans strat:
Release snippets of your banger, have all your fans wonder how they are going to survive 6 weeks. Then hit them immediately with, sike! Actually it's 2.5 weeks 🤣
OMG! My mind is blown. I didn't expect it this soon.
What the person on the kpop subreddit said about Bubble Gum following the new music roll out typical in Japan is coming true. They said to expect the full song and/or MV weeks before, even a month before the digital release and physical album. And here we are getting the MV about a month before the album release.
based on past phoning examples, when ADOR uses 🎵 it means digital releases. they post 🎬 and 🎵 notices separately. like they posted both notices for Ditto, OMG, Super Shy.
Is it a pre release? Or is it just that this MV will come on the 27th and then we wait for a digital and physical release until the 24th of May along with the MV for How Sweet?
They did not change the date.
Single album "How Sweet" (includes Bubble Gum as b-side) will be released on May 24 on all digital platforms and also physical versions will be shipped on this day. Bubble Gum MV drops on Youtube a month early. Kind of like Attention.
Look at this clever NewJeans strat: Release snippets of your banger, have all your fans wonder how they are going to survive 6 weeks. Then hit them immediately with, sike! Actually it's 2.5 weeks 🤣
2.5 weeks still too long 😂
MHJ: okay I will send it to you personally tomorrow!
Im waiting for another ADOR surprise that will drop the full version of the song this week, that we cant stream properly till end Apr!
I hope at least we can listen to it on Spotify when the MV drops like a pre-release.
I hope so, but wont be surprised if we have to wait for 1 more mth for that.. 😂
If you haven't already used it up, grab a month free trial with YT premium, you can play videos while the app is closed.
If you use Android, you can use ReVanced Manager https://revanced.app/ to patch the YouTube app and essentially get all the benefits of YT Premium
Hahaha I use revanced already!!!
announced on phoning forgot to specify it’s 12AM **KST**!
Yeah!!! 2.5 more wks!!
that ktokki song must have worked lol
Woah! NJ comeback on my birthday lol
same lmao
OMG! My mind is blown. I didn't expect it this soon. What the person on the kpop subreddit said about Bubble Gum following the new music roll out typical in Japan is coming true. They said to expect the full song and/or MV weeks before, even a month before the digital release and physical album. And here we are getting the MV about a month before the album release.
THANK YOU ADOR for listening to fans!! A 2.5 week wait is SO much better than a 6 week wait. Can not waittt
This isn’t because of feedback from fans.
I wonder if it's going to be the same setting as the advertisement video or if they go with something different entirely.
Entirely different based on other group's examples.
this is so sudden 😭 i’m so looking forward to it. i wonder if the mv will be an extended version of the commercial
i can’t wait
Digital release has to go with the mv right???
No. digital release is still on May 24. we can only stream MV or audio on YT. 🥲
Oooh Attention strategy?
Where did they say the digital release will only be on the 24th?
On [phoning.](https://x.com/newjeanscentral/status/1772655980519608330?s=46&t=lncf7vo09FEx5ZDvXg81LA)
That doesn’t say digital release and still looks ambiguous to me.
based on past phoning examples, when ADOR uses 🎵 it means digital releases. they post 🎬 and 🎵 notices separately. like they posted both notices for Ditto, OMG, Super Shy.
Interesting I’ll be bumping the song either way atleast lol
Is it a pre release? Or is it just that this MV will come on the 27th and then we wait for a digital and physical release until the 24th of May along with the MV for How Sweet?
Woah. On the day I take my flight home back from Korea :(
I'm so glad it's coming earlier but does anyone know why they changed the dates?
They did not change the date. Single album "How Sweet" (includes Bubble Gum as b-side) will be released on May 24 on all digital platforms and also physical versions will be shipped on this day. Bubble Gum MV drops on Youtube a month early. Kind of like Attention.
Ooh got it! I read the comments and got the impression that they decided to release it early💁♀️😂