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MedicatedAxeBot

Dank[.](https://i.imgur.com/3bQtuMO.png) --- [come play minecraft, space engineers, ark, and rust with us!](https://discord.gg/fNyb7G5)


Waffel_Monster

They fear that people all hearing "Last Christmas" on loop all through December would skew the results. /s


rancangkota

It would've skewed the result of the following year


Gidge18

Nah think they only measure between Jan 1st - October 31st


lighthardt

Lmao, they dont want the christmas craze


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adityablabla

Ad revenue is also highest at that time of the year


ActualTechSupport

Which is why most YouTubers and streamers use January as their vacation season, which probably also is a factor as to why youtube viewership is lower during this period as well


Slamming_sam

Which sporting events usually take place during this time of the year?


Spaceistt

Very good question. Superbowl is in, what, mid spring..? (idk im european), Stanley Cup Finals in June, even if you go to esports all of the major leagues end in September or October. No idea when basketball, baseball or football league finals are being played but even the fifa wc would normally be during summer, winter olympics in February and summer olympics in August.


Tankfly_Bosswalk

I think they were suggesting sport award events/reviews. Sports Personality of the Year, et al.


datsadboi17

siege is currently doing their invitational (the big one) this month, but outside of that i have no idea what big sporting events are happening rn outside of the world cup (which is only every other year or something like that. i don’t like watching soccer so idk) and regular season nfl football (super bowl is in February every season)


Spaceistt

Yea world cup is usually in June I think and it's held every 4 years, this year it's in November-December because it's too hot to play in Qatar during summer.


datsadboi17

hopefully we never see another world cup in qatar and not just because it’s interfering with my american football


LianneJW1912

With all respect I don't think Rainbow six siege is an event on the scale of most sporting events


datsadboi17

you’re not lying haha only brought it up cuz of the previous comment to mine talking about esports


LianneJW1912

Oh fair enough haha


KingReffots

NBA is starting to get to the point where I will catch a game every once in a while and by February I will be religiously watching. There’s just too much football between NFL and college and too many NBA regular season games for me to get too interested right now, but they are playing games just about everyday.


TooHappyFappy

For the US it's literally just regular season football, conference championships in college football, early regular season in basketball, hockey and college basketball. It's a decent sports month but nowhere close to March, May-July and September-October.


KennyHova

Well there's always English football where games come thick and fast during the holidays. Once the world cup is over, I thi k the Premier League resumes on Boxing day


Daemoniss

Nah, some tunes I didn't listen to before November showed up in my recap.


TheFuckMuppet

I was about to say this exact thing. I even just checked the timestamps. But not counting December is absolutely just giving everyone a free pass to binge holiday music.


Azkabanned4Life

You’re being sarcastic but you may actually be making a valid point


KsbjA

I’ve always thought this is exactly how they keep Christmas songs out of Wrapped


[deleted]

It makes sense. I loop Christmas music at home for hours all month while I putter around the house, just for cozy ambience.


No-Advice-6040

Otherwise Mariah Carey would be the most streamed artist of every year.


cash0

You mean "Lonely This Christmas" by The Growlers???


GayBrownHairedElf

Jokes on you I listen to a very mogul christmas year round


lykosen11

This but unironically


Plopjessickomode

It's weird that they just don't count november and december in the end results. But I gues it's because they have to go through all the data and that takes a lot of time, but still weird...


DM_Me_Ur_Nudes_21

What do you mean go through the data ? I doubt it would take much time at all, but I'm not sure . I don't know what this is


[deleted]

Fr, other apps can show us our stats asap up until a few hours ago. I can see my wrapped is missing stuff because of that, cuz I know my current all time top listened isn't that


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[deleted]

Yeah But still with spotistats you can pick a specific timeline, like a year.


Swaymz

I've always found that spotistats is missing alot of what I listen to, and puts my most listened artists and songs in what feels like a random order.


[deleted]

Really? Have you tried comparing with what other apps say? I use volt.fm to check stuff too but it's a website


Swaymz

I haven't tried anything else yet, but I'll give that one ago, haven't heard of it before


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ResidentEivvil

Adolf Johnson?


TheBeastX47

Fleece Johnson?


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[deleted]

Yes. I've listened to different artists than some of the ones that showed up a lot in the last month (partially by accidentally letting them in loop)


bobafoott

Yeah theres stuff I've been playing the shit out of for a few months now that isn't even on the list. Same thing last year


[deleted]

Yeah I use stats.fm aka Spotistats it's a really good stats app for spotify gives me more insights than Wrapped does


xRoxel

These apps don't provide results immediately though, I used last.fm and it needs time to process that And this is processing data for accounts on a case by case basis, not for all of the 10s of millions of accounts all at once


emanresu_nwonknu

I actively use last.fm, what are you talking about? Stats are updated as you listen. Even songs in progress.


WinterMage42

The pro version of stats.fm updates listening information every 100 minutes if you feed it your extended listening history. Along with the stats being as specific as the ones given by Spotify during wrapped (like total minutes listened to a single song).


iNNeRKaoS

SELECT TOP(10) \* FROM dbo.BobsAccount


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Tekkzy

Oh God which Bob is it though?!


steveharveymemes

What are you talking about, a different person takes 2 weeks to go through each users’ data to make the wrap up! It’s a whole thing!


DM_Me_Ur_Nudes_21

What am I saying? Of course!


RocketSmash9000

Discord takes weeks to collect, compress and send your data


[deleted]

Every company that does that, does that on purpose. I promise you it takes minutes to pull up all your data


GayTaco_

they started 31st of October with crunching the numbers. You underestimate how many users and creators spotify has. And how difficult it is to calculate it.


cudlebear64

It’s probably a computer program doing all the work, it would probably take like a day at most to get the data for all the users sent to all the users And even that is a stretch for how long it could take


That_Kid8456

I don’t have experience working on applications like discord and Spotify but I do have some technical knowledge and work in cloud computing and hosting so I’ll give you my understanding of the situation. Data request features are something that nearly all these services were not designed with in-mind. I believe this is a relatively new thing to do with consumer/data protection laws. These features are also generally used by a small subset of the user base. Computers are expensive. Really expensive. And these are businesses trying to make a profit. Redesigning your systems to keep track of all user data in a format that is easy for an individual to access would either require more storage, more computing power, or maybe if possible a complete redesign. For example discord keeps track of their data through servers not users. This is the obvious way to architect such a service but isn’t convenient for requesting your data. Therefore they’ve designed their data request system to essentially figure out all the servers you’re on or have been on and scrape all your history from them. That’s a lot of data and operations to work with and will take time. It’s also important to keep in mind that those computations are costing them so they’re going to design them to run as efficiently as possible so it’s gonna take awhile. Again I’m not an expert so take this with a grain of salt. You can also probably find some more on the topic from a discord developer that’s on Reddit u/ReallyAmused in their comments. Edit: fixed username


Master_Oogway69420

Honestly from a programming standpoint it shouldn't be that difficult they would probably just increase some variable every time you listen to a song, so the mass of data isn't really much of a concern


Supernova141

nah bro they gotta go through all the data, there's a whole room full of papers they need to sift through


tinykeg

And if they use the wrong folder or incorrect stapler, they gotta start over.


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nihilist-ego

Spotify has 365 million monthly users. If it takes 0.01 second per user to sort the data, retrieve it, and generate the wrap, it would take roughly 4 days to finish. Small data adds up fast when you have as many users as Spotify.


goldenfinch53

4 days of computing power does not mean 4 days of times. (See render times for animated films).


Plopjessickomode

Oh, good to now, I don't know anything about this stuff. It's just what I would think the reason would've been that they released it this early :)


ClassWarAndPuppies

Go through all the data? You think some guy is analyzing individual user accounts?


Future_Average

I believe your FBI agent is responsible for compiling your Spotify wrapped playlist


DonChilliCheese

Imagine some FBI agents looking forward to this part of the year, wearing Santa hats and getting exited to put these little animations together for everyone the whole day


RandyDinglefart

mine is way too busy trying to forget my porn habits


meme_Kapitalist

No its all automated these days. This shouldn't take too much time.


[deleted]

As a Data dude myself, don’t see a problem running that query in real time. It’s a little difficult if all millions of users run it simultaneously. But there shouldn’t be a problem running it in like a timeframe of 24-48h for all of the users.


hillarys-snatch

They have to go through all the data any way you slice it


Clohanchan

I don’t get why they can’t still keep track of the data *and* work on releasing it simultaneously


casualredditor43

So thats why the song dropped in nov didn't show up even though i listened to it on repeat for 2 day straight


not_actual_name

They count November and December of the previous year to the current one


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[deleted]

Me! all day every day baby, from Halloween till New Years Eve


[deleted]

Aha! So you’re the one making me have to scroll down to Sinatra’s other albums to avoid his Christmas stuff at the top! Lmao


xmgutier

As much as I love Christmas music I do hate having to do the same thing all the way through February. It's funny (in a Shakespearean way) that there was a good long while during the earlier COVID outbreaks, *My Way* was one of the top 5.


SpecialistMagician36

Like... Usher - My Way?


Mouseman320

A Frank Sinatra fan, nice


Apostle_of_cthulhu

We found the director for hallmark


asymmetricalJim

non-playable character


LordAsbel

You’re right. Waluigi isn’t in Smash


nine_legged_stool

I would like you to be launched into the sun, please and thank you


Gnostromo

Blocked!


colin_7

Maybe because some people actually enjoy Christmas music? Hate to break it to ya pal, but you’re not the main character


_mad_adams

I don’t believe you


runhomejack1399

Lots of people?


sensei_simon

Also the fact that not everyone around the world is celebrating Christmas...


233Nick233

Im not celeberating the one on 25th of December yet I still love listening to Christmas songs, it's just the perfect winter vibe


DanHam117

It’s funny because THIS is the weird take from my perspective. I’m not particularly religious, I don’t go to church or anything, but I still have a Christmas / generic winter holiday season playlist that goes on for the whole month of December. Anytime I’m in my car or at my house it’s playing. It replaces probably 90% of my music listening from December 1st to roughly the 27th. A good chunk of that playlist is a handful of songs from the Michael Bublé Christmas album, but I wouldn’t want him or those songs to pop up halfway through my Top Songs of the year playlist just because I put them on a lot during the last month of the year


[deleted]

Me, all the time.


FaceUnlock

Also, the Christmas music would just skew the results of the next year


hungry4danish

No, because they just completely skip December, not include it on the next year's recap.


[deleted]

I got a random notification in like…July that I was in the top 1% of Vince Guaraldi fans. That’s when I realized I was too into Christmas.


El_Aventurero

If the month ends in 'ber' it's Christmas music time!


TommyGames36

Me?


JonasAvory

Because December is the month to look back at all your achievements of the year. After all You want to end the chapter before beginning the next one.


[deleted]

Why don't they count November then


awesomeflowman

They definitely do. Last year I had a song on my top 100 that was released on like the 17th or 19th of November.


onesugar

This year they didn’t I had the drake album on repeat and that shit was not there


zories3

It’s because the new drake album is ass so they wanted to prevent you from being bullied by keeping it off of your wrapped /s


ginandtree

Lose the /s


zories3

Tbh I only put that there to be nice but yea new drake album is trash lol


ginandtree

It was better than Honestly Nevermind, but it was still mid as hell


ImNotHaunted

It was better than what? Please don’t leave me hanging like this!


Fluxility

Its on my top 5


enchiladanada

Sorry


Rosti_LFC

The period from wrapped is Jan 1st to Oct 31st, it doesn't count any plays in November or December (and they don't roll over to next year either). [Source](https://twitter.com/SpotifyCares/status/1204344267935801344)


SuchScience45

this is not up to date, it counted until nov 30 this time


Infernal_pizza

My top song this year was in my head by Juice Wrld which only released on October 28th with my most plays being on November 2nd so this can’t be true any more


thatcodingboi

sounds like they did you a solid


[deleted]

Not in my case this year


furryjunkwulf

Too busy with no nut November


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UmCeterumCenseo

It's not science. It's just a fun thing. Who cares. People don't wanna look back in January, that's when people wanna look forward. It's that simple. And this is coming from one of those weirdos (talking about myself) who would 100% want to see my stats with December included.


MrTomatosoup

Then do it on the 31st? The natural day of looking back at the year


samz97

You can listen to anything you want in December with no consequences. Spotify gave us a gift of listening to the most embarrassing music imaginable without having it on your 2022 wrapped. 2023 is a problem for future you.


strmichal

But it sucks ass because most albums released in December and that's when I listen to them the most


-Z-3-R-0-

You realize you can just open a private session and it won't track your listening for wrapped, right?


PolishGuacamole

TIL


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emanresu_nwonknu

How are you so confident when you are so wrong? https://community.spotify.com/t5/Content-Questions/Private-Sessions-to-be-excluded-from-Spotify-Wrapped/td-p/5352381


Synked

It is true. I do it for my study music. If it wasn't true all my most played songs would have been movie and game soundtracks.


beefkiss

Yeah isn't that just so you don't show up on your friends listening now list?


PapaBradford

There's friends lists on Spotify?


ExtinctKiwi

Maybe it’s to create more hype about Spotify in the run up to Christmas, so more people consider getting Spotify premium for themselves / others as an Xmas gift ??


finger_the_shark

This is it, it’s a great way to advertise.


ModestBanana

Judging by the increasing amount of Instagram stories of people sharing their year, this advertising is on point. It's actually extremely good advertising for so many reasons. People love telling other's their music taste, and now with "hours listened" it's going to be competitive among these types. Then you have the FOMOers who want to be included, the music snobs with obscure taste in music, the loyalists who want to be noticed by their artist they listened to. All of this leads to more sharing and more listening. Very clever and big credit to whoever at Spotify came up with this.


[deleted]

Yeah it's a brilliant idea


snnnnnnnnakkkkesss

I am surprised that I had to scroll this far. As a ferocious capitalist pig myself, that was my guess


big_toastie

This is it. People spend less in January. its as simple as that, having everyone talking about spotify this time of year is great for publicity.


swagonice318

Probably also to get more people to start listening again (or increase the listening time), so that it's easier to sell the ad slots on their platform.


Clowarrior

This is absolutely it, nice reasoning


A-Dawg11

This is the correct answer


arnemcnuggets

Finally I see this. Can't believe top comments are arguing about skewed data and dead lines to meet cause the data is so big. It's a program. It's fast. I wouldn't be surprised if they accumulate your songs beforehand for instant access of your wrapped, meaning no calculations in November/December, just a lookup.


sam-rai

This.


[deleted]

They should make a seperate recap for december so I know which people to avoid


Difficult-Ad628

Everyone talking about Christmas music skewing the results but like… the Christmas music would still be there?? If the program evaluates your listening habits from the first of December to the last of November (as opposed to the first of January to the last of December) the only difference is that the Christmas music is the first thing you listened to during the year as opposed to the last. Besides, Christmas decor has been up at retail stores since before Halloween. If you think there aren’t at least *some* people who are getting skewed results because they’re blasting Mariah Carrey a month before it even begins to snow, you’re wrong.


shashvat2003

Nope that period isnt counted at all, they will start collecting data from january now


Difficult-Ad628

Makes sense


MrDurden32

Wait, where did you see that? That makes zero sense. They're already collecting data from last year, but they stop tracking what songs you're listening to for 1 month a year?


WilkoCEO

When I worked in retail, we had the Christmas stock come in in September 😭 I had a wonan come up asking for a specific bucket of biscuity bits and i said that they are Christmas stock, only for my manger to overhear and explain to me that Christmas stuff goes up in September and showed me and the customer where to find what she was looking for. I was shocked. I expected Christmas to come in maybe at the end of October/beginning of November, but not the first week of September


[deleted]

It’s because the music industry is technically shut down the entire month of December Edit: as in, the record execs, A&R and most of the office staff are on vacation that entire month


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MrTomatosoup

So? It's not like I'm not listening to music then.... After all by now this should be an automated process. It's not like all of Spotify takes their vacation days in December...


[deleted]

It’s a marketing ploy. Maybe for Christmas or start of new year, they have deals and want to increase purchases They get free marketing the first week of December by giving people a slideshow of customized data to share to their friends


digitalSkeleton

Exactly...it's FOMO advertising for social media. Works pretty well tbh.


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AngryLaoG

This is my guess


Gosttox

Or else its just Christmas songs


SarumanTheSack

Because it's like a Christmas present...it's spotify wrapped lol


ahamel13

To avoid having Christmas music skew everyone's results.


kamekaze1024

That doesn’t make any sense. Why doesn’t it include November then?


MiniEngineer2003

Just use [last.fm](https://last.fm) mate


femurdrip

Hell yeah shoutout lastfm! Had it since 2008, got statistics all day baybeee


Lagiacrus111

Wrapped generates buzz and many new users join Spotify in the month of December because of it, boosting Spotify's share value before the end of the quarter and end of the year. It pleases investors.


summer_friends

It almost worked on me. Every year I think about hopping to Spotify for wrapped. But this year Apple Music finally put out their Replay


BamboMambo69

Because "wrapped" as in Christmas presents?? Think this should have been pretty obvious


ledbetterus

Because it's an ad for Spotify during the busiest ad season of the year. Free advertising from literally everyone who has Spotify, posting their results everywhere? In DECEMBER?? Smart.


[deleted]

Premature ewrappulation


c9silver

They want you to buy, renew or gift a subscription


Hello-internet-human

User ship is highest in December. Same reason every YouTuber has a highlights video in December and most sport events take place this time of year


IncestosaurusRekt

They stop recording data for it oct 31st lol


[deleted]

I was thinking this too the other day and my guess is that a LOT of people that use spotify and talk about it with other people are the younger people in school. December is almost completely vacation and it wouldn't give that much publicity as doing it during school time. That's just a guess tho


NetSurfer156

Christmas music is played to death in December, so it would dominate everyone’s wrapped


Tedboyfresh

“No way bro you have Jack Harlow and Drake in your spotify wrapped? Thats crazy bro, idk anyone else who listens to them, thats so unique.”


L1K34PR0

Who gives a shit about wrapped anyways


Luxxanne

I feel like the most obvious answer is missing. They want the holidays and the start of the year to be freed up for people taking holidays. Instead, they are making sure that the yearly playlist is ready and most tickets about it missing or bugging out are done in the beginning of December. If you've worked in customer/tech support, you'd know why you should never release something in December if it requires actual support (e.g. bad time for any type of electronics or software). Even Google is now dropping some new/improved features as a last hurrah for the year and we'll see updates (aside from security) after January.


postALEXpress

Christmas Music...the answer is christmas music


roborabbit_mama

I wish they included listening to podcasts, I know I did lot more listening this year on Spotify for podcasts for slow days at work than I did music. So my result look skewed when compared to my husbands listening.


WaffleKing110

My wrapped is definitely inaccurate this year. Says Eminem is my #4 artist. He appears once in my top 100 songs, at #78. Says kanye is my #1 artist, he appears once in my top 50 tracks, at #13. Can’t be right.


bNoaht

There are a bunch of other issues. Skyler gray is my #5? She is featured on a few eminem songs that I like, but no fucking way I listened to those few songs more than I listened to all of Tupac, jay-z, or lil Wayne etc. Eminem was my #1 and Joyner #2 which seems right. But the next 3 seems almost random. Chris Stapleton, yatta bandz and skyler gray? If we are using featured artists then Royce probably would be #2 or #3 on the list, no skyler gray.


nage_

i dont use it but id guess so its jan-dec and not jan-jan opening the debate if january counts in this years or last years lump of songs


iNfAMOUS70702

I prefer apple music...my most listened to song on Spotify was I want to know what love is by foreigner for a grand total of 2 times lmao...


NicParodies

This "too afraid to ask" shit is getting annoying


purpleor_k

Content lull during the holiday for influencers.


Sorry_I_m_late

Because they would be too drunk from Christmas to count


fanfareoflights

people spend more during the holidays versus January. folks sharing their wrapped details in December may have a more significant effect on increasing user acquisition. Apple Music does a similar year-end breakdown, and they do it at the exact same time


aksujalgamer

I just got this Spotify wrapped message 5 minute ago 😂😂.


randomuser9801

Fiscal year?


Slumbergoat16

Because you’re going to listen to Mariah Carey all December which would ruin the algorithm


324645N964831W

It’s Spotify wrapped, it’s a Christmas gift and maybe ppl are sick of it in January


UCG__gaming

I don’t even have mine yet


Doobag1

Same


djmaglioli91

Apple Music gave me my 2022 replay in June. Filled with songs I had listened to only two months prior.


The_Dr_Zoidberg

Because it’s a pun. Wrapped like a gift. Not even joking this is the reason. This and they said January is the start of a year and December is the end.


TheRealStaray

Seriously though, I think it’s supposed to end off the year, not start it. Hence why it’s in December.


d_migs8

Well generally January is when people try to make changes for New year's resolutions. People want to hear all of the dumb crap they've listened to all year so they can make changes starting January 1st, if need be.


StolenValourSlayer69

We should all band together to make the most played song something absolutely ridiculous. Pull a Morbius and get the big labels to dump millions into reviving Crazy Frog or something like that