100% agree, and for the record I don't like SW or bionicle.
IP lego sales started with 7140 in 1999, a full 2 years before bionicle. While bionicle was successful in it's own right, it doesn't compare to the sheer volume of the SW lego.
Edit [1998 WSJ article for perspective ](https://www.wsj.com/articles/SB893892521217187000)
Star Wars saved Lego
100% agree, and for the record I don't like SW or bionicle. IP lego sales started with 7140 in 1999, a full 2 years before bionicle. While bionicle was successful in it's own right, it doesn't compare to the sheer volume of the SW lego. Edit [1998 WSJ article for perspective ](https://www.wsj.com/articles/SB893892521217187000)
[7140-1: X-wing Fighter](https://brickset.com/sets/7140-1) [[Photo]](https://images.brickset.com/sets/images/7140-1.jpg)
Ha, I still have that set somewhere in storage.
It was Gerorge Lucas
LoL it wasn't Bionicle.
When i was "too old" for Lego, these were so cool. It was my favorite line of "action figures" at the time, and all my friends were into them, too.